All of these are very important to the marketing plan. The one I find most important is Pricing highlighted in red. I say this because prices are constantly flucuating and your prices have to be just right to keep customers. You also have to keep an eye on your competitions prices to see what items they have on sale and which ones they have higher. Pricing also is what mainly attracts customers and if yours are to high they will go to your competitors and if they are to low they might think its to cheap. I picked product as the least important because other people have the same products as you. Its not like customers can only get your product at your place they can drive down the block and find. Its all the other factors that affect the attraction of customers to your business.
